MOBILE WEBSITE VISIBILITY
IN CASE STUDY AND FACT PRESENTATION
BRAND MORE VISIBLE TO CLIENTS
Pond Medics is a company that works on surface water engineering solutions. Most people would ask right away, “What is that?” Being that PM has a sophisticated range of services they offer it excited us to bring organization to their brand in their print and digital marketing. Initially, when we started to ask them some key questions, we noticed right away they also had questions about their brand. They needed some organization. So next we implemented a four-step process to solve these problems.
Using our 4 step process, we began to organize everything into different parts. Doing this allowed us to narrow down what services, values, and ethics needed to be present at all times in the branding.
We developed case studies from past jobs into stories on their web pages. So when a client goes to get some background on what they do, they can see how they accomplished each one of their projects. We also provided them with a new image in print design. So they have a renewed image set to attract their target audience when they attend conferences.
Our goal was to create a more compelling, simplistically designed brand to engage their target market. Now their digital and print message has one consistent message. Therefore, implementing Multi-Responsive Web design was crucial.