Everyone has biases that can create tremendous website design mistakes. We all like to think we are level-headed, rational people, but our brains are hard-wired to jump to conclusions.
As designers, our biases seep into our work and cause us to create concepts that seem like a great idea at the time… until we expose them to the light.
Simply recognizing our own biases is an important first step in addressing their effects on our design work to avoid website design mistakes. We may never be able to rid ourselves of bias, but by keeping an eye out for it, we can become better designers and business owners. Avoiding repetitive website design mistakes.
Also known as the “status-quo bias,” self-interest bias is when we tend to like and expect things to stay the same. Deep down, we prefer the world to match our perception of how we think things work, thus creating blind website design mistakes.
Website design mistakes people make very often are trying to go hands-on-keyboard way too fast. They’re like, hey, we’re going to redesign our site. Let’s get started in Webflow. Wait, stop.
As humans, we love patterns. Patterns are comfortable. They make us feel like there is sense and order in the world. As a result, we have a tendency to imagine patterns where none actually exist.
Because of our pattern-recognition bias:
Ultimately causing website design mistakes.
Prioritize optimizing for desktop and mobile devices from the beginning. Test the completed website with real consumers before you go live, adjust it where necessary, and be open to feedback once your site is live. You’ll keep your site user-centered, responsive, and high-performing by designing for users of different devices, avoiding website design mistakes.
If your website isn’t accessible and inclusive, you’ll seriously limit the people who engage with your site. For example, those with disabilities make up the world’s most significant minority, with approximately one billion people worldwide.
Without accessible design, you’ll miss out on connecting with a significant user group, potentially lose traffic and conversions, and miss opportunities to create a better UX for all users.